It is no wonder that you need followers to make money from your Instagram page. Now, you might question the need for Instagram marketing when you already have a Twitter handle, your own website, Facebook page and a blog. Here is the answer:
Instagram is a great platform for grabbing the attention of users who are drawn to visual messaging and sharing. It has a more personal touch as compared to Twitter or any other social platform but has the similar features. What makes it even more important is the fact that you do not need to have rich contextual content. You do not need long articles or blog posts to engage the audience.
Here are 5 ways to get more Instagram followers:
- Collaborate and use Shoutouts
Shoutouts are a great way to get noticed. The reason it is so effective is that you are reaching out to a page which has an already established audience and followers. They are more likely to trust the page that they are already following and go on to follow you. It is more effective than randomly following people.
- Formulate your marketing strategy
You need to lay a plan and make people follow you back. People on Instagram have the tendency of keeping their ‘following’ side to the minimum. So, only if you stand out from others, it is possible that people will follow you back.
Also, follow people who belong to the same industry as you. Following people with common interests will likely get you more followers.
- Post real images with trending hashtags
You are more likely to get noticed if you post an image of a person using your product. Avoid posting images that are already available on other social media platforms. Let your audience know that people have had an amazing experience with your products. Along with the images, use hashtags which are trending and used very frequently. Using a rare hashtag would be useless if you don’t intend to make a series out of it.
- Use trending filters
Yes! You read it right. Hashtags are not the only way to be amongst the most recent and trending posts. Using certain kind of filters can actually grab the attention of people. There is a positive response from the people of Instagram if you use filters like Clarendon or Juno. This will help you get more traffic and engagement on your posts.
Bonus- The highest amount of traffic and positive feedback was obtained when there was no filter at all.
- Instagram contest
Holding Instagram contests is one of the most popular ways to gain more followers. Hold a contest and give away free samples or products. Make sure to let the theme of the contest revolve around your business objective.
People are more likely to be drawn towards visuals than texts. In addition, people are 40% more likely to have a positive response to visual content. Bottom line is that people love pictures and it becomes crucial for your business to grow more followers on Instagram and market your product there.