21st century is hooked to social media. Everyone uses social media platforms to chat with friends and families, socialize and know what the world is up to. But, these web portals also provide a great platform for marketing.
Here are the Best 5 Ways to get Instagram followers in 2017.
When millions of users use it daily, Instagram is bound to be a hit with marketers around the world. You can use this opportunity to boost your sales as well. Whether it is to promote your brand or yourself, Instagram has great scope for marketing.
Know about (Real!) Instagram followers.
Here is how you can market on Instagram:
- Set up an account
The first thing to do is make a profile for yourself on Instagram. Add a profile picture and write a very witty bio. The bio is the space for description.
- Switch to a Business Profile
Instagram offers you to select from a private or a public account. In a private account, people have to send you a request first. The requests that you accept shall follow you, and they can then see your posts. For marketing on business, you can switch to a business or public profile. Then, you won’t have to spend extra time managing your follow requests at a later stage.
- Post fun content
Social media is a fun space to be at. While serious topics are discussed, most people come to just relax and be social. To hold the interest of viewers, post content that is interactive and engaging. It can be witty, funny, smart – anything.
Since Instagram is mainly for visual appeal, minimize your text. Post images, videos, gifs. If you write long captions, readers might lose interest and move on to some other post.
Another important thing to remember is to post regularly and to post at fixed times. Uploading too little or too many posts will harm your viewership. When you follow a fixed schedule, your viewers will expect to see a post from you and anticipate it.
- Be interactive
The best way to make sure that your following increases is by being interactive. Use Instagram Stories and Instagram Direct to engage people in conversations. Always reply to queries, messages and comments. Not only does this build trust in your followers, they feel positive and special upon being replied to by someone famous.
You can also host contests and events. Through this, people will get to know about your profile, and even share it amongst their friends.
Hashtags are the way to bring your post on an international level. By using the proper hashtags, your viewership can increase to no extent. Make sure you use hashtags that are trending. You can also start your own campaign and create a hashtag. Post content using this hashtag in a series.
- Use business tools
Instagram, like Facebook, offers a set of tools that can be used for marketing purposes. One feature comes while uploading your contact information. A Call-to-Action button shows your email address, contact number and location. People can reach you easily through it.
- Advertise on Instagram
The recent updates now let you advertise on Instagram. For a rate, you can place advertisements about the products or services that you sell. The advertisement has to have visual appeal rather than long captions.
Here are some Marketing Tips to help grow your brand on Instagram.
But before that Harness the Power of Instagram Stories.
With these steps in mind, you can start marketing on your Instagram right now. Be patient and work hard; soon your profits will reach the sky.