Have you ever read online about the complaints of people? They are tired of receiving calls day in and out. So many mails go directly into the trash bin without even opening. Customers receive messages on social media that are so annoying that they are fed up with this system. 5 ways to make money online. To Sell Online more, behave like a Friend, not a Salesperson.
Do you know what is common in all of these complaints? Bad marketing.
Online marketing can be very effective and powerful. But, it can be the complete opposite if done in the wrong way. Now, what do we mean by ‘wrong’? How does online marketing go ‘wrong’? Why should you use Remarketing tactics to grow your Business?
To Sell Online more, behave like a Friend, not a Salesperson
Things that annoy customers
Here is a list of a few things that completely annoy customers:
- Buy it!
- What is your budget?
- Are you the one to make the decision or should I be talking to someone else?
- This is not my department, sorry.
- I haven’t used this product.
- Check out this product.
- Flooding email newsletters that are not relevant
- Social media messages every other hour
- Adding to groups without permission
- Constantly pressurizing to buy
- Not knowing all details about their product
When salespeople urge their customers, the customers tend to run away. If you are facing this problem, you must be wondering about the solution to this. Why Should YouTube Be Your Main Focus?
Pro tip – It is very simple: people do not want propaganda, they want participation.
Be a Friend
This is the solution: you must be a friend. Social media portals are all about fun and relaxing chats and posts. People do not want you to be nagging them everywhere. Become a friend – having casual conversations, engaging them in your product, etc.
Here is how you can become a friend:
If you do not engage your customers, they will never be interested in listening to you. This is a two-way communication, not just you constantly talking. So, engage your customers by listening to them. Make them participate in your product and events hosted by your company. Concentrate on Visitor Experience to Increase your Sales Pipeline. 4 insider tips to run your Facebook Ads like a professional.
- Feedback is important
Just like you would listen to a friend, it is important to take your customer’s feedback very seriously. Thank them for critiquing your product and service (whether positive or negative comment). Say that you will implement their recommendations. Send out surveys that are short but impactful for them to fill. Make them feel important. Always reply to their messages as quick as possible. Solve their queries. The Importance of Website Traffic Statistics.
- Fun content
Your content should be directed towards the users. Since the Internet is a place where people come to chill and relax, don’t let your content be bland. Don’t simply write about a deal and say “buy this now!”. No, you must tell your customers how they would benefit from your product. Post your products with fun advertisements and content to capture their attention. How to promote affiliate products on your blogs?
- Listen to them
To convince them, become a friend instead of a salesman who only nags. Salesman sometimes doesn’t understand what the customer actually wants. Listen to them, and give them what they want. If they feel that they are heard, they will also know that they are the decision makers – not the salesman. This will impact heavily on your sales. It will also build a good relationship with the customer. 5 Social Media Hacks to increase Customer Retention.
- Share stories
To engage the customer, share stories and secrets. Tell about stories that are relevant to your product. This way, they feel more comfortable and trust your product more. Smart Affiliate marketing strategies in 6 steps.
By following these steps, you can become more of a friend and less of a salesperson. It will increase sales, as your customers will feel relaxed and not urged.